diff --git a/helpers.py b/helpers.py
index d6ee8195..c1422da7 100644
--- a/helpers.py
+++ b/helpers.py
@@ -984,11 +984,13 @@ def evaluate_branche_chatgpt(crm_branche, beschreibung, wiki_branche, wiki_kateg
     parsed_confidence = False
 
     for line in lines:
-        line_lower = line.lower(); line_stripped = line.strip()
-        if line_lower.startswith("branche:"):
-            suggested_branch = line_stripped.split(":", 1)[1].strip().strip('"\'')
+        line_stripped = line.strip()
+        # NEU: Flexibleres Parsing mit Regex, ignoriert Groß/Kleinschreibung
+        branch_match = re.match(r"^(Branche|Branchenzuordnung):\s*(.*)", line_stripped, re.IGNORECASE)
+        if branch_match:
+            suggested_branch = branch_match.group(2).strip().strip('"\'')
             parsed_branch = True
-        elif line_lower.startswith("konfidenz:"):
+        elif line_stripped.lower().startswith("konfidenz:"):
             confidence_text = line_stripped.split(":", 1)[1].strip().strip('"\'')
             valid_confidences = ["hoch", "mittel", "niedrig"]
             if confidence_text.lower() in valid_confidences: