288 lines
14 KiB
TypeScript
288 lines
14 KiB
TypeScript
export const translations = {
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de: {
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appTitle: "B2B Competitor Analysis Agent",
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restartAnalysis: "Analyse neustarten",
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nextStepButton: "Bestätigen & Nächster Schritt",
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companyCard: {
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title: "Ausgangsunternehmen",
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},
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inputForm: {
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title: "Wettbewerbsanalyse starten",
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subtitle: "Geben Sie die Website eines Unternehmens ein, um die Analyse zu beginnen.",
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startUrlLabel: "Start-URL des Unternehmens",
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maxCompetitorsLabel: "Max. Wettbewerber",
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marketScopeLabel: "Marktfokus",
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marketScopePlaceholder: "z.B. DACH, EU, global",
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languageLabel: "Sprache",
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submitButton: "Analyse starten",
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},
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loadingSpinner: {
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message: "AI analysiert, bitte warten...",
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},
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errors: {
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title: "Fehler:",
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step1: "Fehler bei der Analyse der Start-URL. Bitte überprüfen Sie die URL und versuchen Sie es erneut.",
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generic: (step: number) => `Ein Fehler ist in Schritt ${step} aufgetreten. Bitte versuchen Sie es erneut.`,
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},
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stepIndicator: {
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title: "Fortschritt",
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steps: ["Extraktion", "Keywords", "Wettbewerber", "Analyse", "Silver Bullets", "Fazit", "Battlecards", "Referenzen"],
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},
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step1: {
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title: "Schritt 1: Extraktion der Unternehmensinformationen",
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subtitle: "Überprüfen, bearbeiten oder ergänzen Sie die vom AI-Agenten extrahierten Produkte und Zielbranchen.",
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addProductTitle: "Neues Produkt per URL hinzufügen",
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productNameLabel: "Produktname",
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productUrlLabel: "Produkt-URL",
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productNamePlaceholder: "z.B. mobileX-Dispatch",
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addProductError: "Produkt konnte nicht recherchiert werden. Bitte URL überprüfen.",
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addButton: "Produkt hinzufügen",
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addingButton: "Recherchiere...",
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productsTitle: "Produkte / Lösungen",
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purposeLabel: "Zweckbeschreibung",
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industriesTitle: "Zielmärkte / Branchen",
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industryNameLabel: "Branchenname",
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editableCard: { add: "Hinzufügen", cancel: "Abbrechen", save: "Speichern" }
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},
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step2: {
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title: "Schritt 2: Abgeleitete Keywords",
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subtitle: "Überprüfen Sie die für die Wettbewerbssuche generierten Keywords und passen Sie sie bei Bedarf an.",
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cardTitle: "Keyword-Set",
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termLabel: "Keyword / Phrase",
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rationaleLabel: "Begründung",
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editableCard: { add: "Hinzufügen", cancel: "Abbrechen", save: "Speichern" }
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},
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step3: {
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title: "Schritt 3: Wettbewerber finden",
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subtitle: (max: number) => `Hier ist die Longlist potenzieller Wettbewerber. Entfernen oder ergänzen Sie Einträge. Die Top ${max} nach Konfidenz werden für die Detailanalyse in die Shortlist übernommen.`,
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cardTitle: "Wettbewerber-Kandidaten",
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nameLabel: "Name",
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whyLabel: "Begründung",
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manualUrlsLabel: "Zusätzliche Produkt-URLs (eine pro Zeile)",
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visitButton: "Besuchen",
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shortlistBoundary: "SHORTLIST-GRENZE",
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editableCard: { add: "Hinzufügen", cancel: "Abbrechen", save: "Speichern" }
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},
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step4: {
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title: "Schritt 4: Portfolio- & Positionierungsanalyse",
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subtitle: "Detailanalyse der Shortlist-Wettbewerber. Die relevantesten (höchster Overlap) stehen oben.",
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downloadJson_title: "Analyse herunterladen",
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portfolio: "Produktportfolio",
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differentiators: "Alleinstellungsmerkmale",
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targetIndustries: "Zielbranchen & Modell",
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overlapScore: "Overlap Score",
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},
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step5: {
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title: "Schritt 5: Silver Bullets",
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generating: "Positionierungsaussagen werden generiert...",
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subtitle: "Dies sind prägnante Positionierungsaussagen, um Ihr Unternehmen im direkten Gespräch vom jeweiligen Wettbewerber abzugrenzen.",
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cardTitle: "Gegenüber",
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},
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step6: {
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title: "Schritt 6: Vergleich & Fazit",
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generating: "Fazit wird generiert...",
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subtitle: "Zusammenfassende Analyse und strategische Einordnung.",
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downloadButton: "Gesamtbericht laden",
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downloadJson: "JSON herunterladen",
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downloadMd: "Markdown (MD) herunterladen",
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downloadPdf: "PDF herunterladen",
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productMatrix: "Produkt-Matrix",
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industryMatrix: "Branchen-Matrix",
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summary: "Zusammenfassung & Positionierung",
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opportunities: (name: string) => `Chancen & Lücken für ${name}`,
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nextQuestions: "Nächste Fragen & Unsicherheiten",
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markdown: {
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title: "B2B Wettbewerbsanalyse",
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startUrl: "Start-URL",
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marketScope: "Marktfokus",
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step1_title: "Schritt 1: Extraktion",
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step1_products: "Produkte / Lösungen",
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step1_industries: "Zielbranchen",
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step4_title: "Schritt 4: Detaillierte Analyse",
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portfolio: "Portfolio",
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targetIndustries: "Zielbranchen",
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differentiators: "Alleinstellungsmerkmale",
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step5_title: "Schritt 5: Silver Bullets",
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against: "Gegen",
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step7_title: "Schritt 7: Sales Battlecards",
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profile: "Profil",
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focus: "Fokus",
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positioning: "Positionierung",
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strengthsVsWeaknesses: "Unsere Stärken vs. Ihre Schwächen",
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landmineQuestions: '"Landminen"-Fragen',
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silverBullet: "Silver Bullet",
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step8_title: "Schritt 8: Referenzkunden-Analyse",
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caseStudyLink: "Case Study Link",
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noReferencesFound: "Keine Referenzen gefunden.",
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sources: "Quellen für Referenz-Analyse",
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step6_title: "Schritt 6: Fazit",
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productMatrix: "Produkt-Matrix",
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industryMatrix: "Branchen-Matrix",
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summary: "Zusammenfassung & Positionierung",
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opportunities: "Chancen & Lücken",
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nextQuestions: "Nächste Fragen",
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}
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},
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step7: {
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title: "Schritt 7: Sales Battlecards",
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generating: "Battlecards werden generiert...",
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subtitle: "Nutzen Sie diese \"Battlecards\" zur Vorbereitung auf Vertriebsgespräche. Jede Karte fasst die wichtigsten Argumente gegen einen spezifischen Wettbewerber zusammen.",
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card: {
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profile: "Competitor Profile",
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strengths: "Our Strengths vs. Their Weaknesses",
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landmines: "\"Landmine\" Questions to Ask",
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silverBullet: "Silver Bullet",
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}
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},
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step8: {
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title: "Schritt 8: Referenzkunden-Analyse",
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subtitle: "Analyse der Testimonials und Case Studies der Wettbewerber, um deren Marktpräsenz und Erfolgsgeschichten zu verstehen. Die Ergebnisse basieren auf einer Google-Suche.",
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noReferencesFound: "Keine öffentlichen Referenzkunden auf der offiziellen Website gefunden.",
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caseStudyLink: "Case Study",
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sourcesTitle: "Recherche-Quellen",
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}
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},
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en: {
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appTitle: "B2B Competitor Analysis Agent",
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restartAnalysis: "Restart Analysis",
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nextStepButton: "Confirm & Next Step",
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companyCard: {
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title: "Initial Company",
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},
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inputForm: {
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title: "Start Competitor Analysis",
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subtitle: "Enter a company's website to begin the analysis.",
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startUrlLabel: "Company Start URL",
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maxCompetitorsLabel: "Max Competitors",
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marketScopeLabel: "Market Focus",
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marketScopePlaceholder: "e.g., DACH, EU, global",
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languageLabel: "Language",
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submitButton: "Start Analysis",
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},
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loadingSpinner: {
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message: "AI is analyzing, please wait...",
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},
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errors: {
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title: "Error:",
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step1: "Error analyzing the start URL. Please check the URL and try again.",
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generic: (step: number) => `An error occurred in step ${step}. Please try again.`,
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},
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stepIndicator: {
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title: "Progress",
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steps: ["Extraction", "Keywords", "Competitors", "Analysis", "Silver Bullets", "Conclusion", "Battlecards", "References"],
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},
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step1: {
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title: "Step 1: Company Information Extraction",
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subtitle: "Review, edit, or add to the products and target industries extracted by the AI agent.",
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addProductTitle: "Add New Product by URL",
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productNameLabel: "Product Name",
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productUrlLabel: "Product URL",
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productNamePlaceholder: "e.g., mobileX-Dispatch",
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addProductError: "Could not research product. Please check the URL.",
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addButton: "Add Product",
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addingButton: "Researching...",
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productsTitle: "Products / Solutions",
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purposeLabel: "Purpose Description",
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industriesTitle: "Target Markets / Industries",
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industryNameLabel: "Industry Name",
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editableCard: { add: "Add", cancel: "Cancel", save: "Save" }
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},
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step2: {
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title: "Step 2: Derived Keywords",
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subtitle: "Review and adjust the keywords generated for the competitor search if necessary.",
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cardTitle: "Keyword Set",
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termLabel: "Keyword / Phrase",
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rationaleLabel: "Rationale",
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editableCard: { add: "Add", cancel: "Cancel", save: "Save" }
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},
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step3: {
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title: "Step 3: Find Competitors",
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subtitle: (max: number) => `Here is the longlist of potential competitors. Remove or add entries. The top ${max} by confidence will be shortlisted for detailed analysis.`,
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cardTitle: "Competitor Candidates",
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nameLabel: "Name",
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whyLabel: "Justification",
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manualUrlsLabel: "Additional Product URLs (one per line)",
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visitButton: "Visit",
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shortlistBoundary: "SHORTLIST BOUNDARY",
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editableCard: { add: "Add", cancel: "Cancel", save: "Save" }
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},
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step4: {
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title: "Step 4: Portfolio & Positioning Analysis",
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subtitle: "Detailed analysis of the shortlisted competitors. The most relevant (highest overlap) are at the top.",
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downloadJson_title: "Download Analysis",
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portfolio: "Product Portfolio",
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differentiators: "Differentiators",
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targetIndustries: "Target Industries & Model",
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overlapScore: "Overlap Score",
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},
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step5: {
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title: "Step 5: Silver Bullets",
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generating: "Generating positioning statements...",
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subtitle: "These are concise positioning statements to differentiate your company from each competitor in direct conversation.",
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cardTitle: "Against",
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},
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step6: {
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title: "Step 6: Comparison & Conclusion",
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generating: "Generating conclusion...",
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subtitle: "Summary analysis and strategic classification.",
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downloadButton: "Download Full Report",
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downloadJson: "Download JSON",
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downloadMd: "Download Markdown (MD)",
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downloadPdf: "Download PDF",
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productMatrix: "Product Matrix",
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industryMatrix: "Industry Matrix",
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summary: "Summary & Positioning",
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opportunities: (name: string) => `Opportunities & Gaps for ${name}`,
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nextQuestions: "Next Questions & Uncertainties",
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markdown: {
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title: "B2B Competitor Analysis",
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startUrl: "Start URL",
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marketScope: "Market Focus",
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step1_title: "Step 1: Extraction",
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step1_products: "Products / Solutions",
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step1_industries: "Target Industries",
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step4_title: "Step 4: Detailed Analysis",
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portfolio: "Portfolio",
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targetIndustries: "Target Industries",
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differentiators: "Differentiators",
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step5_title: "Step 5: Silver Bullets",
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against: "Against",
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step7_title: "Step 7: Sales Battlecards",
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profile: "Profile",
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focus: "Focus",
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positioning: "Positioning",
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strengthsVsWeaknesses: "Our Strengths vs. Their Weaknesses",
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landmineQuestions: '"Landmine" Questions',
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silverBullet: "Silver Bullet",
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step8_title: "Step 8: Reference Customer Analysis",
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caseStudyLink: "Case Study Link",
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noReferencesFound: "No references found.",
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sources: "Sources for Reference Analysis",
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step6_title: "Step 6: Conclusion",
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productMatrix: "Product Matrix",
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industryMatrix: "Industry Matrix",
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summary: "Summary & Positioning",
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opportunities: "Opportunities & Gaps",
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nextQuestions: "Next Questions",
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}
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},
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step7: {
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title: "Step 7: Sales Battlecards",
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generating: "Generating battlecards...",
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subtitle: "Use these \"Battlecards\" to prepare for sales conversations. Each card summarizes the key arguments against a specific competitor.",
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card: {
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profile: "Competitor Profile",
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strengths: "Our Strengths vs. Their Weaknesses",
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landmines: "\"Landmine\" Questions to Ask",
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silverBullet: "Silver Bullet",
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}
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},
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step8: {
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title: "Step 8: Reference Customer Analysis",
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subtitle: "Analysis of competitor testimonials and case studies to understand their market presence and success stories. The results are based on a Google search.",
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noReferencesFound: "No public reference customers found on the official website.",
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caseStudyLink: "Case Study",
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sourcesTitle: "Research Sources",
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}
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}
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}; |